Sunday, 24 March 2013

Magazine Advert Designs


We created this album advert in photoshop. Tom took a photograph of a plain bricked wall for the background. This fits with the urban theme of the performance element of the music video. It also fits with the inside panels of our digipak. The line in between information is inspired by White Lies' Ritual poster as it gives a sophisticated layout. The 3 main colours we have used are conventional of album adverts and the album cover art that is used on the advert so fans or readers of the advert recognise the album when it is out. We have also put tour dates on the poster as a lot of examples that we have looked at seem to have this information. We also placed the record label logo for Milestone Recording ltd. this is in the bottom right corner. This first example is with normal colour levels on the background, but with lower saturation levels on  the brick background to get that grainy effect.






This example is with the colour levels darkened along with the reduction of saturation again. All this has been done in photoshop. Because we lowered all these effects the brightness of the red text had to be increased so that it was more visible to the reader.











This example is with the background colour levels lightened and the main body of text black instead of white. With this one we didnt have to change the colour of the red font because it stood out perfectly well. The only problem we had with this advert is that because we changed the main text font to black it was unclear to read the magazine review quotes towards the bottom. With this we had to change some effects like saturation, contrast and brightness so the it was readable.

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