Jeepers Creepers Final Version

This is our final verion of Jeepers Creepers by  Fear The Lizard. Enjoy.

Final Evaluation

After creating our final version of our music video with all the little corrections made to it, we made a video evaluation of our process of making the music video, the things we changed due to feedback along the way and things we were happy or unhappy with throughout the course.

Using Sony Vegas

Throughout our whole video we edited it on Sony Vegas Pro. This software really helped us and was very useful in providing us with a lot of effects that we were able to put onto our video. 

The image below is a fully rendered version of our video in 720 widescreen. We faced a few problems when editing because Tom's camera filmed in HD which then slowed down the playback and caused a few issues.

We took the opacity down from the original shot of our protagonist so we could have a flash of a shot of the clown layered over the top. We did this simply by dragging the opacity bar down from the top of the shot, on the timeline.

For this shot, we realised that we had broken the 180 degree rule so we had to flip the shot around. We did this simply by clicking on the 'Event Pan/Crop'  symbol on the shot on the timeline. Once this box was opened, all we had to do was right click and select 'flip horizontal' now the 180 degree rule has not been broken.

On the shots of the clown, we decided that we needed to make the colours more saturated so on each shot we selected the Saturation Adjust and then the Boost Midtones on the Media FX menu.

On the shots of the protagonist in the hospital bed, we decided we wanted a green tint on the shots after realising that this would further distinguish the narrative of our protagonist in the hospital bed. In the Media FX menu we selected colour corrector then Green Highlight, we applied this to every shot of the protagonist in the hospital bed.

On the shots of the band performing, we wanted a stylised effect to get across an urban feel reflecting the location and to contrast the woods in the rest of the video. To do this we selected Unsharp Mask in the Media FX menu and then on this, we created our own preset which gave the shot an almost cartoon effect.

Magazine Album Advert Final Design

 

Here is our final version of our album advert that would be published in a magazine. After studying all three adverts we decided that we liked the aesthetics of this advert the best. Our feedback was undecided as to which they liked the best.

 

 

 

 

 

Magazine Album Advert Feedback Video

For our album advert feedback we decided to create a video instead of several paragraphs. We created this video using Sony Vegas.

 

 

Magazine Advert Designs

We created this album advert in photoshop. Tom took a photograph of a plain bricked wall for the background. This fits with the urban theme of the performance element of the music video. It also fits with the inside panels of our digipak. The line in between information is inspired by White Lies' Ritual poster as it gives a sophisticated layout. The 3 main colours we have used are conventional of album adverts and the album cover art that is used on the advert so fans or readers of the advert recognise the album when it is out. We have also put tour dates on the poster as a lot of examples that we have looked at seem to have this information. We also placed the record label logo for Milestone Recording ltd. this is in the bottom right corner. This first example is with normal colour levels on the background, but with lower saturation levels on  the brick background to get that grainy effect.






This example is with the colour levels darkened along with the reduction of saturation again. All this has been done in photoshop. Because we lowered all these effects the brightness of the red text had to be increased so that it was more visible to the reader.

This example is with the background colour levels lightened and the main body of text black instead of white. With this one we didnt have to change the colour of the red font because it stood out perfectly well. The only problem we had with this advert is that because we changed the main text font to black it was unclear to read the magazine review quotes towards the bottom. With this we had to change some effects like saturation, contrast and brightness so the it was readable.

Logo for Ancillary Tasks

We wanted to create a logo for a recording company that we would place onto our ancillary texts, so we all decided on a font and used the 'M' of that font and then placed it into photoshop. All the red sections were white before and we didn't really want white because it wasn't clear enough when placed on the back of the digipak, so we replaced the white with red so that it stood out more. We also added a text box at the bottom of the logo because this follows typical conventions of most logos which has the full name of the company on it somewhere.

Album Advert Research

The album advert for A N N A in NME displays the album's front cover artwork with album information and tour information on a black box underneath the cover. There are 3 main colours being used, black, white and grey with some red covering dates which are sold out on their tour. In the bottom right there looks to be a record company symbol. We want to create something similar to this colour scheme so that the colours are enough to draw the attention of the reader, but not too many so that the reader doesn't know what to focus on.

The album advert for Holy Fire has the album's front cover artwork cropped down to fit on a rectangular sheet rather than a digipak. The title is in big bold font and the information is clear and in one colour. There is also a short quote from a review central. Again, there are 3 main colours being used. I liked the imagery and placement of text on this album advert and also the way that the artist and album name are separated

The album advert for Ritual uses only black and white, this portrays the band's image as indie. Most of the background is black but a section at the bottom is a photograph of the band performing live. The title of the album is in clear bold font and so are the review quotes. The use of a underscore line is used to separate the title, the quotes and the tour dates and as i said before this is what i liked about these adverts.

The album advert for MYLOXYLOTO has the album's cover artwork on the front cropped to size. The release information is quite small and the imagery dominates the advert. We didn't particularly like this advert as it was slightly unclear and the focus was on too many other elements rather than the name of the new album.

The album advert for Black & White America has 3 main colours, black, white and red. The album cover art is in the middle of the page with information underneath in small text. The featuring singles are in bigger text and there are record company logos near the bottom. I also liked the font used within this advert as it was unique to the artist. This layout of the advert was my favourite and i felt that i wanted to incorporate this layout into our advert.

I also added Given To The Wild to our magazine inspiration. This advert again adds to the clour scheme mentioned before with 3 main colours. This advert allows the reader to focus on the name of the band because of the huge text and main focus directed to the artist's name. I also liked the abstract style photography that they have used and we may use this somewhere is in our digipak.

In Neighborhoods both images also contain logos and font which can be directly linked to the band throughout their career as they are both established artists and fans will recognise what to look for in that band. I particularly liked how the simplicity of the layout goes well with the intracate design of the album cover. 

Digipak Feedback Video

Here is our final feedback video of our digipak that we created in photoshop.

Poster Insert

From our digipak research, we discovered that some bands included posters folded up inside a slot in the digipak. We have used this idea and created our own two sided poster.
Side 1 with lyrics:

Tom created this side of the poster in Photoshop. He added the background layer, it was a photograph that he took of a night sky with lack of focus. He then cropped it to the size of a poster. Then on another layer he added Fear The Lizard's logo that we created and then finally on another layer with the lyrics in white text in the same font that we have used on our digipak cover.

 

Side 2:

On this side of the poster, I added 3 different photographs together to create the background. then I added the title in the same font that we will use on our album advert. I also had to flip the image on the left so that the background fitted with the middle photo and the brightness and contrasts were correct.

Front Cover Final

We used the close up of the eye imagery to express the psychological theme of the album. The red of the iris is there to connote ideas of fear and danger. To do this, we selected the iris in Photoshop and altered the colour balance. I then added another layer with the Band's logo and put that in the middle of the pupil, to make it central to the front cover and making it noticable. The titles 'fear the lizard' and 'jeepers creepers' are small and not very noticable so the imagery stands out more making it more striking, plus this fits more with the typical Indie style digipaks.

We believed that the distorted image of the trees on the back of the digipak should be on the panel on the inside too just to reiterate the image of insanity and confusuion. There are several brightness and contrasts on all of the photos to dull them down so that the main focus still maintains on the red eye with the logo inside.

Final Editing for Jeepers Creepers

For our final edit of the music video, our teacher pointed out to us that we needed to distinguish between our different narratives. What we have decided to do is:

• Add a Green tint over the hospital shots, this is inspired by Hitchcock's Vertigo and this creates an uncomfortable response from the spectator. It allows the spectator to be more of an active spectator with a clearer image of how the protagonist is in distress. 
• Add an effect over the performance shots to make them seem more 'urban' and stylised. 
• Add some colour saturation on the shots of the clown, so they stand out more from the black and white shots which they are layered over. 

Back Cover Finalised

The Imagery of the Back Cover, links with the theme of insanity and different ways of interpreting things. Also, the image of the woods links with the Jeepers Creepers music video as a lot of the footage takes place in the woods. Tom took the photograph with a slow shutter speed and  twisted the camera as the photograph was being taken to create the distorted effect. All the tangled branches resemble the twisted mind of our protagonist whilst he struggles within his several dream like states.

Track Listing Style

For our back cover we copied the horizontal track listing from albums such as:

Siamese Dream by Smashing Pumpkins

Hospice by The Antlers

Favourite Worst Nightmare by Arctic Monkeys

We really appreciated the aesthetic look of the way these track listings are laid out, so that's why we've taken great influence from the albums.